GDPR, cookieless tracking, privacy-first analytics
Your analytics script loads in the visitor’s browser, an ad blocker quietly kills it, and that visit never gets counted. Multiply that across a privacy-conscious audience…
Jonathan Whitaker
·May 18, 2026
·5 min read
Third-party cookies are dead. Third-party data is next. If your analytics strategy depends on either, it’s time to rethink. I’ve watched companies scramble every time a…
Jonathan Whitaker
·Mar 5, 2026
·7 min read
Most GDPR guides are written by lawyers. This one’s written by someone who’s actually had to implement compliant analytics across multiple sites — and dealt with…
Jonathan Whitaker
·Feb 28, 2026
·9 min read
Most websites now show a cookie consent banner. That’s not news. What is news: those banners are silently destroying your analytics data, and most teams don’t…
Jonathan Whitaker
·Feb 22, 2026
·6 min read
Every piece of data you collect is a liability. It can be breached, misused, or become a compliance headache. Yet many businesses still operate on a…
Jonathan Whitaker
·Jan 13, 2026
·7 min read
